Gallery

Showcasing my expertise in content and digital media strategies.

A whiteboard with a weekly social media content schedule is displayed, featuring days of the week across the top and various social media platforms listed on the side. Colorful sticky notes indicate content themes like 'culture', 'fun fact', 'product', and 'how-to'. There are magnets on the left and an eye-catching illustration on the right.
A whiteboard with a weekly social media content schedule is displayed, featuring days of the week across the top and various social media platforms listed on the side. Colorful sticky notes indicate content themes like 'culture', 'fun fact', 'product', and 'how-to'. There are magnets on the left and an eye-catching illustration on the right.
A man in a suit is speaking on stage with a large presentation slide behind him titled 'Keys to Social Media Success'. The slide lists several bullet points on successful social media strategies. The stage is lit with red and orange tones, and another part of the stage features striped panels emitting red light.
A man in a suit is speaking on stage with a large presentation slide behind him titled 'Keys to Social Media Success'. The slide lists several bullet points on successful social media strategies. The stage is lit with red and orange tones, and another part of the stage features striped panels emitting red light.
The word 'BRANDING' appears in large, bold, three-dimensional letters against a dark background, with a soft light casting shadows across the left side.
The word 'BRANDING' appears in large, bold, three-dimensional letters against a dark background, with a soft light casting shadows across the left side.
Two people are standing in front of a whiteboard that has a weekly schedule for social media content. The board is divided into sections for Twitter, TikTok, Instagram, and Facebook, with sticky notes indicating different content themes for each day of the week. One person is pointing at the board, while the other holds a red marker.
Two people are standing in front of a whiteboard that has a weekly schedule for social media content. The board is divided into sections for Twitter, TikTok, Instagram, and Facebook, with sticky notes indicating different content themes for each day of the week. One person is pointing at the board, while the other holds a red marker.
Two individuals stand in front of a whiteboard covered with multicolored sticky notes and arrows. One person points towards the whiteboard, which has handwritten words like 'User-Generated Content', 'Engagement', 'Event', and 'Social Wall'. The setting appears to be a collaborative or educational environment.
Two individuals stand in front of a whiteboard covered with multicolored sticky notes and arrows. One person points towards the whiteboard, which has handwritten words like 'User-Generated Content', 'Engagement', 'Event', and 'Social Wall'. The setting appears to be a collaborative or educational environment.

Content Strategy

Developed and executed comprehensive content strategies for various campaigns.

A person holds a smartphone that displays a website in French offering a simple and effective solution for managing social networks. The smartphone screen shows vibrant colors including purple and red text, and the background features green leaves.
A person holds a smartphone that displays a website in French offering a simple and effective solution for managing social networks. The smartphone screen shows vibrant colors including purple and red text, and the background features green leaves.
Census Campaign

Led the Abu Dhabi Census 2023 campaign, enhancing public engagement and awareness through strategic communication and branding initiatives.

A computer screen displays a graphic design software with a brand identity project open, featuring multiple blue-themed design variations for a brand labeled 'APATIE'. The image includes different versions of the brand's logo and designs on a grid layout. The background shows a blurred bottle and some greenery out of focus.
A computer screen displays a graphic design software with a brand identity project open, featuring multiple blue-themed design variations for a brand labeled 'APATIE'. The image includes different versions of the brand's logo and designs on a grid layout. The background shows a blurred bottle and some greenery out of focus.
Bilingual Guides

Created bilingual content style guides, improving user experience and accessibility across digital platforms for Abu Dhabi GovDigital.